Fundraising 2011/CountryTracking/Ireland

Ireland

Basic info

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Country Code: IE

Currency Codes: EUR

Language Codes:


Payment Options:

  • Credit Card
  • Paypal
  • Bank transfer

(try to add Laser CC next year)

Best of

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Best wikimedian Best wikimedian title Best wikimedian image Best wikimedian appeal Best donation options Best default option Best payment options
5, 10, 20, 50, 75, 100, 150 CC, PP

Local only appeals

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wikimedian wikimedian title wikimedian image wikimedian appeal donation options default option

Test

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Start Test (UTC) End Test (UTC) Description Control Variable1 Result
2011-11-16 01:00 2011-11-21 18:00 Test the effect of adding bank transfer (BT) as a payment option Payment methods:
CC, PP
Payment methods:
CC, PP, BT
Without bank transfer wins.
Total BT receipts: ~$365. Total change to other methods: -$641.38
Full results (.ods file)
2011-11-22 01:00 ???? Banner %AMOUNT% Banner regular C11_1114_AvsB_IE  ?????
2011-12-01 21:30 2011-12-05 10:00 Test lower baseline radio button amounts, see if it's made up for by increased number of donations. 10, 20, 30, 50, 75, 100, 150 5, 10, 20, 50, 75, 100, 150 Variable1 amounts increased total donated by ~4.5%. When amounts are normalised totals are roughly equal, but still worth switching.
Full results (.ods file)
2011-12-04 21:00 2011-12-06 13:00 Test Susan banner and appeal against Brandon. moving to Susan regardless at 2011-12-07 22:30 Brandon: B11_Donate_Brandon_AvsB, LP Susan: B11_Donate_Susan_AvsB, LP Susan reduced normalised amount per banner view by 18.67%

Full results (.ods file)

2011-12-19 @ 17:30 UTC AlanAccept
2011-12-20 19:00 2011-12-28 18:00 Testing higher radio button amounts (anchor effect) 5, 10, 20, 50, 75, 100, 150 5, 10, 20, 50, 100, 150, 200 Variable1 decreased Amount/LPviews by 24.55% and AmountNormalised/LPviews by 3.28%
Full results (.ods file)
2011-12-22 21:00 UTC B11_Donate_Karthik_Accept
2011-12-28 03:15UTC Jimmy %AMOUNT%