Grants:APG/Proposals/2015-2016 round1/Wikimedia Nederland/Proposal form

Wikimedia Nederland received a funds allocation in the amount of EUR 340,000 (~$381,000) in 2015-2016 Round 1. This funds allocation was recommended by the Funds Dissemination Committee on 23 November 2016 and approved by the WMF Board of Trustees on 21 December 2016.

If you need to review the edit instructions you will find them in the editintro.

Use this form if you are eligible to submit a proposal in the current round, to request funding in the current round.
This form must be published on Meta by the proposal submission date for each round to be considered, and no changes may be made after the submission date without staff approval.
This form complements your organization's annual plan, detailed budget, and strategic plan. It won't be considered complete without a detailed budget and strategic plan.
Organizations may apply for a funding period that does not exactly match their fiscal years. Follow the instructions carefully to understand what time period each question refers to.
Refer to the framework, guidance from the Board, and the FDC's recommendations before using this form, so you have an understanding of the Annual Plan Grants process.
Please Email FDCSupport@Wikimedia.org with questions about using the form.

A few terms used in the form:

FDC proposal form terms	Wikimedia terms	Learning & Evaluation terms
Revenue Spending or Expenses Currency requested Staff Long-term contractors Rate of change Annual plan Funding period Fiscal year	Wikimedia strategic priorities Wikimedia project	Global metrics Program Objective Goal Target Needs assessment Logic model Impact

Overview

1. In order to support community review, please provide a brief description of your organization's work in the upcoming funding period.

Our plans for 2016

Over the past three years, the WMNL workprogramme has developed a strong backbone: a number of longer running programmes which are the solid core of our work. These will continue in 2016:

GLAM: we work in partnership with major institutions from the Dutch cultural and heritage sector to free content, support and promote Wikipedians in Residence and encourage new partnerships. In 2016 we will expand the cooperation with our new partner Rijksmuseum. (programme 5)
Education: we started our education programme in 2015 and now have operational and productive partnerships with two universities and a college for translators. We will continue to strenghten these partnerships and will also put the education programme on a more permanent footing by mobilising external funding and developing toolkits. (programme 4)
We support the Dutch Wikimedia community via the small grants programme, capacity building and professional assistance in event organising and communication. (programme 2)

In 2016 we will within this overall framework pay special attention to:

community health: in 2015 we did a survey among editors of NL-Wikipedia which showed that there are some ‘health issues’. We will provide support to action aiming to find remedies, including training in conflict resolution and online communication skills. (programme 1 and 3)
since 2014 we have been working with thematic priorities for our GLAM and Education work. This is appreciated by GLAM partners and editors alike as a focus for their contributions. In 2016 we will introduce a new thematic area: Netherlands and the world. This will focus on content held in the Netherlands related to parts of the world with which we are historically connected through colonialism and trade: South East Asia, Africa and the Caribean. Obviously, we will work with Wikimedia affiliates in those parts of the world. We will work together with our new partner Museum of world cultures and Museum of colonial history - Bronbeek. (programme 6)
so far, our GLAM partners are mainly large institutions. We want to open up our programme to smaller organisations and will initiate a small GLAM programme. (programme 5)
the Wikipedia-community is extremely vigilant when it comes to paid editing or marketing - and rightly so. However, this sometimes leads to new contributors being viewed with suspicion, especially when they are connected to institutions. As a result, getting results in terms of improved content on Wikipedia is complicated, especially when compared to Wikimedia Commons or WikiData. We are going to work on widening the basis of trust. Our testcase will be the Textile project: a cooperation between GLAM partners and volunteers, specifically aiming to improve Wikipedia content on textile. (programme 5)
in many of our activities we are dependent on a relatively small group of volunteers with special skills, such as processing mass uploads. We want to encourage them to share and pass on these skills. (programme 3)

Lessons learned What have we learned over the past three years? it is easier to organise events than to achieve concrete results for the Wikimedia projects it is easier to achieve results in terms of content, than in terms of increased participation (editors) it is easier to achieve results in terms of content on Wikimedia Commons and WikiData than on Wikipedia there is no clear correlation between the resources required to organise an activity (its size) and the output in terms of content/impact on the Wikimedia projects success requires focus and time: a series of unconnected, one-off activities focussing on different topics will have less impact than a longer running, thematically connected series of activities a Wikipedian in Residence programme is one of the most successful ways of generating results - and can be funded by external sources. How much does an activity cost in terms of staff time and money, and what impact did it have on the Wikimedia projects? A rough 'input - output' assessment of some of the activities developed by WMNL over the past years. NB: this applies to activities as we developed them in the Dutch context. What worked well for us might not be so good for other chapters, and vice versa.

2. Name, fiscal year, and funding period.

Legal name of organization: Vereniging Wikimedia Nederland
Organization's fiscal year: 01/01 -12/31
12-month funding period requested: 01/01/16 - 12/31/16
Currency requested: Euro
Name of primary contact: Sandra Rientjes

3. Amount requested.

Table 1

	Currency requested	US$
Total expenses for the upcoming year	420,532	471,416
APG funding requested for the upcoming year	340,000	381,140
Amount of funding received from WMF for the current year	304,000	340,784

4. How does your organization know what community members / contributors to online projects need or want? Does your organization conduct needs assessments or consult the contributors and volunteers most involved with its work?

Annual plan process

Wikimedia Nederland involves the entire Wikimedia-community in the development of its plans. The various drafts of the annual plan are created on wiki, in dialogue with the community.

Ongoing dialogue

Throughout they year we maintain open channels with the community, announcing important events on the appropriate pages, being present regulary on IRC wikipedia-nl. The Wikimedia Nederland newsletter is posted in De Kroeg (Village Pump). We create project and discussion pages about important community events such as the Erasmus-prize ceremony: which Wikipedians are going to be present at the Royal Palace when the Erasmus Prize is presented to the international community, what is an appropriate way to celebrate this prize? Similarly, when we were preparing the community health survey we involved the community in the design of the survey, consulted them about the best way to distribute it and discussed the results and follow up action. Increasingly, we are also communicating directly with ArbCom members and moderators when dealing with issues concerning community health.

5. Please provide a link to your organization's strategic plan and separate annual plans for the current and/or proposed funding period, if you have them. A strategic plan is required.

Wikimedia Nederland Strategic Plan 2013-2015.
Wikimedia Nederland Annual Plan and Budget2016 - approved by General Assembly on September 26. (Not yet translated into English)

Financials: current funding period

The purpose of this section is to give the FDC an idea of how your organization is receiving funds and spending funds toward your current plan. Your current funding period is the funding period now in progress (e.g. 1 January 2015 to 31 December 2015 for most organizations). For organizations new to the APG process, your current funding period is the 12 months before your upcoming funding period (e.g. 1 January 2015 to 31 December 2015 for most organizations).

Table 2

Financials for the current funding period
Revenues or expenses	Planned (budgeted)		Actual, until one month before the proposal due date		Projected
	Currency requested	US dollars	Currency requested	US dollars	Currency requested	US dollars
Revenues (from all sources)	434,994	487,628	379,472	425,388	359,000	402,439
Expenses	434,994	487,628	343,991	385,614	395,000	442,795

Table 2 notes:

In 2015, WMNL received PEG funding for the GLAM Wiki 2015 conference. This is included in table 3. Initially, the costs for this event were included in our APG application for 2014/2015. At the request of WMF GLAM WIki 2015 was removed from the APG application and submitted as to PEG. We received a grant of € 52,509.40. A full report is available.

Programs: upcoming year's annual plan

As in previous years, our application is structured around three clusters of programmes:

Community and Participation: containing the programmes Community Health, Supporting the Community + Participation and Gender Gap
Content: containing the programmes Education, GLAM, Thematic priorities Nature and The Netherlands and the World, Quality of Nl Wikipedia

&

Communication.

Note on global metrics:

To calculate total number of bytes added, we used the following numbers:

Article added or improved: 2000 bytes
Image added: 200 bytes
Image uploaded to Commons: 500 - 2,000,000 bytes. Because the size of images can vary so much, they are not included in the byte count.

COMMUNITY AND PARTICIPATION

Programme 1: Community health

Situation analysis
Community health is seen as a priority throughout the Wikimedia movement. How do we ensure that the communities working on the Wikimedia projects remain active, productive and pleasant working envirornments? In 2015, WMNL carried out a ‘health check’ of the NL-Wikipedia community: we commissioned a survey among editors logged in on NL-Wikipedia to assess their views on working climate, diversity and conflict resolution. The results were thought provoking - and sometimes worrying to us:

A majority of editors feel that the working atmosphere is not pleasant
The working atmosphere on NL-Wikipedia is most frequently characterised as quarrelsome, suspicious, agressive - but also as constructive
The level of conflicts is considered high and conflicts are not resolved adequately
The number of women editing is still low (12%)

In addition, the number of editors gradually falling.

Desired change (outcome):
A community that does not accept inappropriate behaviour, has a practice of correcting such behaviour in a constructive manner and where key individuals have the skills to intervene effectively. Also a viable community which is more or less representative of wider society with a steady influx of new editors.

How could such change be realised?

increase skills of key individuals in community to deal with/prevent conflicts or inappropriate behaviour
increase awareness among wider community of editors about effects of negative online behaviour
empower editors to intervene and take action
increase online communication skills
strengthen interpersonal relations between editors as these reduce the chance of conflicts occurring or escalating
strengthen community spirit and pride by creating opportunities to celebrate and recognise community achievements

What can WMNL do?
WMNL

knows the community
has good relations with active + experienced Wikipedians volunteers, some of whom are moderators or arbcom-members
has staff with professional qualifications in mediation and communication
has resources and infrastructure to organise things
is accepted by a majority of the community.

However, WMNL

has no authority on Wikipedia
is seen as an outsider by some community members

WMNL can

support community initiatives aimed at improving working climate and support individuals who want to play a role in this
support especially ArbCom and Moderators provide training, expert advice etc
support/organise opportunities for community to meet i.r.l.
support/organise events which create a sense of pride and positive feelings in community

Activities 2016

Increase skills of key individuals in community to deal with/prevent conflicts or inappropriate behaviour

provide training to moderators and arbcom members in conflict resolution
develop online resources (exercises) to increase insight/skills in online communication
use Wikimedia Nederland Conference as a venue for further capacity building

Increase and strengthen interpersonal relations within the community to reinforce resilience and problem solving capacity

Create opportunities for Wikipedians to meet in real life: WikiSaturdays, New years reception, WikiCafé’s, WikiMeets and Wikimedia Conferentie Nederland (WCN)
Create opportunities for Wikipedians to meet on social media
Strengthen community spirit and pride by recognizing and celebrating community achievements
use 15th birthday of NL-Wikipedia to organise positive community events, preferably initiated and organised by the community itself with (logistical/financial) support by WMNL

measurable results in 2016	editor decline has slowed down compared to 2014 and 2015 at least 2 training sessions held in conflict resolution + dealing with inappropriate behaviour at least 30 people have attended trainings when surveyed after 6 months at least 20 of those report increased success in problem solving online training resources available and used by 100 editors increase of 15% in number of individuals attending WikiSaturdays and other ‘meet i.r.l.’events 20 WikiSaturdays, 4 WikiCafé’s organised 150 visitors to Wikimedia Conference Nederland, of whom 40 first time attendees
in 2017	when editor survey is repeated number of women editing has increased to 18% (is 12% in 2015) working atmosphere judged to be satisfactory - good by clear majority (currently 50%) number of editors recently involved in conflicts down to 30% (now 42%) majority of editors satisfied with ways in which conflicts are satisfied (currently 42%) number of interpersonal contacts i.r.l. or on social media increased with at least 25% of editors having some off wiki contact with other editors (currently 16%)

Table 3

Program	(1) # of newly registered users	(2) # of active editors involved	(3) # of individuals involved	(4a) # of new images/media added to Wikimedia articles/pages	(4b) # of new images/media uploaded (optional)	(5) # of articles added or improved on Wikimedia projects	(6) Absolute value of bytes added to or deleted from Wikimedia projects
Community health	n.a.	200	250	n.a.	n.a.	n.a.	n.a.

Programme 2: Practical support to the community

Situation analysis

Wikimedia Nederland has been offering a small grants programme to the Wikimedia communities for several years. This is available for any activity in support of the Wikimedia projects: organising an editathon, subscriptions to databases or journals relevant to editing, travel costs for attending events, printing a leaflet. In addition, WMNL provides practical support e.g. by arranging press-accreditation for volunteers, arranging @wikimedia.nl email accounts and businesscards and making the WMNL office available as a venue for meetings. WMNL also reserves 40 days of staff time to provide logistical support to initiatives from the community as and when they develop. All these services are used - but predominantly by WMNL members who belong to the core group of active off-line volunteers. This may mean that the Netherlands’ editing community is extremely self sufficient. However, from the survey among editors we know that only 36% of editors is aware of services provided by WMNL.

Desired change (outcome)

A majority of the community of editors is aware of the support programme provided by Wikimedia Nederland and does not hesitate to make use of it. The group of editors applying to and making use of the programme has expanded beyond the core group of WMNL volunteers. The grants and reimbursements and other forms of support lead to clear and identifiable contributions to the Wikimedia projects.

How could such change be realised?

increase awareness among community of all services/support provided by WMNL.

What can WMNL do?

maintain open eye and ear for initiatives which could benefit from support by WMNL, and proactively contact community members who might benefit from such support
link up with thematic Wikipedia writing events, Wikipedia-projects etc and point out possibilities provide targetted support (literature, access to pay-walled data etc.)
regularly advertise the small grants and other support programmes
ensure low threshold by keeping procedures simple

Activities 2016

provide a small-grants programme, including reimbursement of travel costs
regularly advertise this programme and pro-actively reach out to community members
provide logistical support to activities initiated and coordinated by community members, also continuing the loan/hire of equipment

measurable results in 2016	20 applications for small grants received and processed (2015: 10) travel costs reimbursed for 30 volunteers (2015: 15) other forms of support provided to 15 volunteers (2015: 5) 10 cases of support given to individuals who have never applied before at least 100 articles added/improved and 3000 images uploaded as result of support (2015: 0 & 1500)
in 2017	increase of 20% in number of editors supported compared to 2016 at least 50% of editors aware of services provided by WMNL (2015: 36%)

Table 3

Program	(1) # of newly registered users	(2) # of active editors involved	(3) # of individuals involved	(4a) # of new images/media added to Wikimedia articles/pages	(4b) # of new images/media uploaded (optional)	(5) # of articles added or improved on Wikimedia projects	(6) Absolute value of bytes added to or deleted from Wikimedia projects
Support to community	n.a.	65	65	250	3000	100	250,000 (+ 3000 uploaded images)

Programme 3: Increasing participation and remedying gender gap

Situation analysis

The number of active editors on NL Wikipedia has shown a steady decline for several years. The involvement of women is low, although there appears to be a rising trend (6% of female editors according to our 2013 survey compared to 12% in the 2015 survey). The reasons for the decline are not clear: working atmosphere is mentioned, as is the lack of a good introduction and mentoring programme for new editors. However, the fact that not everyone is aware that anyone can edit Wikipedia is also relevant. Experience worldwide however shows that providing editor training to ‘random’ groups has little or no effect.

Desired change (outcome)

By 2018, the decline in editors on NL Wikipedia is stopped, and preferably reversed. At least 35% of editors are women. There is a steady influx of new editors who are stll active after six months.

How could such change be realised?

Create an atmosphere on NL Wikipedia that is welcoming to new editors
Increase awareness among groups with - potentially - high affinity with free knowledge that Wikipedia can be edited by anyone and create opportunities for them to get acquainted
Provide new editors with a context that will facilitate their ‘induction’: links to other editors with the same interests, create concrete opportunities to make a valuable contribution e.g. by working with newly donated content
Create ‘safe’ opportunities for women to become acquainted with Wikipedia and develop editing skills

What can WMNL do?

Support the community in creating a welcoming atmosphere (see programme 1)
Organise and support training and introduction programmes for new editors
Promote and organise specialised skill-transfer (e.g. mass uploads, templates etc)
Support volunteers working on promoting involvement of women (gender gap working group)
Establish partnerships with organisations focussing on gender issues and gender history
Establish partnerships with (volunteer) organisations with an affinity with Wikipedia/free knowledge (in particular organisations working on WMNL thematic priorities Netherlands and the world or Nature (see programme 2)

However, as indicated in programme 1, WMNL

has no authority on Wikipedia
is seen as an outsider by some community members

Activities 2016

develop and implement a programme training volunteers in giving effective and successful editor-training (train-trainers)
support the gender gap working group in organising editathons, editor training and online events
establish and maintain partnership with organisations focussing on gender issues and gender history
organise/support editor training, in particular focussing on staff and volunteers of organisations with an affinity with free knowledge
organise 'advanced skills seminar' where Wikipedia 'veterans' instruct newer editors eager to increase their involvement and skills

Measurable results in 2016	train-trainers programme developed and implemented 5 individuals complete training decline in editors reduced compared to 2015 3 editor trainings organised focussing on increasing participation of women, with in total 45 participants 3 editor training organised focussing on (volunteer) organisations, with in total 45 participants 6 editors acquire advanced skills 10% participants (at least 9) still active after 6 month
In 2017	percentage of women editors increased to 18% (12% in 2015) 3 editor trainings organised focussing on increasing participation of women 3 editor trainings organised focussing on (volunteer) organisations at least 75 people trained, of whom 10% still active after 6 months decline in editors reduced compared to 2016

Table 3

Program	(1) # of newly registered users	(2) # of active editors involved	(3) # of individuals involved	(4a) # of new images/media added to Wikimedia articles/pages	(4b) # of new images/media uploaded (optional)	(5) # of articles added or improved on Wikimedia projects	(6) Absolute value of bytes added to or deleted from Wikimedia projects
participation and gender gap	100	10	110	400	n.a.	200	480,000

CONTENT

Programme 4: Education

Situation analysis

In 2015 we did our first activities in the field of education, focussing on higher education (bachelor and masterlevel). Our aim was to find out whether it would be possible to develop a successful education programme in the Netherlands. We discovered that there is an interest in cooperating with and contributing to Wikipedia among Dutch universities and colleges - however professors are uncertain how to proceed and need guidance in developing a curriculum. An interesting ‘discovery’ was our partnership with a college for training translators: translating Wikipedia articles is now offered as a option for their students as part of the compulsory trainee programme. (see progress report). The possibility to have articles from other language versions of Wikipedia translated into Dutch was welcomed by the editing community. ‘Skills’ can be as valuable a contribution to Wikipedia as ‘knowledge.’ The education programme has a lot of potential and could develop into a major line of activity contributing to the quality of the Wikimedia projects. This exceeds current WMNL staff and financial scope.

Desired change (outcome)

Universities and colleges are aware of the possibilities to integrate Wikipedia in their curriculum. They have access to tools and materials which makes it easier for them to develop progammes. Students are routinely exposed to contributing to Wikipedia as part of their education. The contributions made by students within the framework of the education programme are welcomed by the community. Wikimedia Nederland has the resources (staff and finances) to support an education programme over a longer period. As a result there is a steady stream of good quality contributions to the Wikimedia projects made by students.

How could such change be realised?

Education sector aware of possibilities for and benefits of including Wikipedia in curriculum
Advice and tools available for educational institutes wanting to participate
Wikipedia education website with downloadable materials
A group of skilled trainers and facilitators to support education programme
Involved and supportive group of active Wikipedians

What can WMNL do?

The most important contribution WMNL can make in 2016 is to ensure a stable and permanent footing for the education programme over the coming years. This will entail:

generate funds
raise awareness in education sector
develop/make available tools and materials
act as a liaison between the education sector and the Wikimedia community
provide support to teachers wishing to integrate Wikipedia-work in their curriculum
In addition, WMNL will continue to develop practical experience and ‘proof of concept’ through concrete activities.

Activities 2016

draw attention to/lobby for potential of Wikipedia-work in the curriculum via publications and presentations
raise funds to develop and maintain longer running educatation programme
develop and make available full set of programme materials and tools, including own materials as well as materials translated from education programmes run by other chapters/WMF
continue existing partnerships with ITV college for translators, Utrecht and Maastricht Universities.
develop at least two new partnerships; building on the positive experiences with providing the community with access to translators. This should also include a college providing training in professional skills such as photography, multimedia design or music

measurable results in 2016	funding ensured to cover costs of mature education programme through to 2018 education toolkit available at least four projects in the field of education completed at least 10 teachers involved in programme at least 75 students involved (2015: 35) at least 200 articles added or substantially improved (2015: 60) at least 500 images uploaded (2015: -) at least 8 students contribute by applying their more practical professional skills, rather than by editing articles (2015: 3)
in 2017	partnership with at least 10 institutes at least 25 teachers involved at least 250 students involved

Table 3

Program	(1) # of newly registered users	(2) # of active editors involved	(3) # of individuals involved	(4a) # of new images/media added to Wikimedia articles/pages	(4b) # of new images/media uploaded (optional)	(5) # of articles added or improved on Wikimedia projects	(6) Absolute value of bytes added to or deleted from Wikimedia projects
education	75	20	100	200	1000	200	440,000 (+ 1000 images uploaded)

Programme 5: GLAM

Situation analysis

Over the past years, WMNL has established partnerships with major GLAM institutions in the Netherlands, such as the National Library, National Archives, Naturalis Museum for Natural History and the Institute for Sound and Vision. All of these have benefited from having a Wikipedian in Residence for a period of time. We now see that they are integrating contributing to the Wikimedia projects in their routine operations. New GLAM partners are joining, such as the Tropenmuseum and the Rijksmuseum. They too are interested in setting up Residencies. However, the number of people able to take on Wikipedian in Residence positions is limited. Most of the current GLAM partners are major institutions, with considerable staff and financial resources and ongoing digitisation programmes. Their contributions are usually focussed on Commons, and also Wikidata. More rarely they add content directly to Wikipedia and even more rarely to one of the sister projects. There is a wariness among the Wikipedia community regarding editing by staff of GLAM partners on topics related to the collections of these institutions. This limits the extent to which partnerships can directly impact on the content of Wikipedia. In addition, GLAM work is dependent on a relatively small group of volunteers with special skills, such as processing mass uploads. We have been exploring cooperation with public libraries. There is a lot of enthusiasm on all sides, but we have not yet found the magic formula for successful partnerships with them.

Desired change (outcome)

the Wikipedian in Residence programme continues to lay the foundation for longer running partnerships with GLAM institutions
GLAM-Wiki coordinators are appointed at more major GLAMs after residencies have ended
Contributing to Wikimedia projects becomes common practice in the GLAM community, also involving smaller GLAMs with specialised collections
The community welcomes editing by staff of GLAM partners, leading to a more substantial improvement of content on Wikipedia
A wider group of people has the necessary skills to process content donations, mass uploads etc
There is a successful and productive cooperation with public libraries

How could such change be realised?

a special WiR/ Wikipedia Liaison facilitates involvement of smaller GLAMs
external (non WMF) funding sources available for WiR programmes over the coming three years
a help-desk for GLAMs with Wikimedia related questions
a capacity building programme for (potential) WIRs and GLAM-Wiki coordinators and GLAM volunteers
our partner National Library KB is now coordinator for public library work, and keen to involve public libraries in Wikimedia
the Wikipedia community is more widely aware of the potential of GLAM partnerships for improving content and welcomes editing by staff of GLAM institutes when it complies with the rules and spirit of Wikipedia

What can WMNL do?

liaise between Wikipedia community and GLAMs
support and endorse fundraising efforts by GLAM partners - or raise funds itself - for WiR programme
act as clearing house for information and experience
provide a platform of cooperation and exchange between GLAMs
act as first port of call for GLAMs interested in participating
organise training and capacity building for (potential) WiRs and GLAM-Wiki coordinators

Activities 2016

Host a GLAM-Wiki group, consisting of Wikipedians in Residence and GLAM-Wiki coordinators. Support and facilitate exchange of experiences and joint activities
Facilitate involvement of small GLAMs by providing a GLAM-Wiki toolkit and generating funding for a ‘small GLAM’ Wikipedian in Residence
Encourage new Residencies at major GLAM institutions
Carry out pilot activities with at least two public libraries and make decision about feasibility of a longer running public library programme
Organise capacity building events for aspiring Wikipedians in Residence and GLAM-Wiki coordinators
Use the ‘textile project’ developed by several of our GLAM partners and volunteers with a clear aim to improve content on Wikipedia related to textiles as a test case for promoting interaction between GLAM partners and the Wikipedia community.

measurable results in 2016	quarterly meetings of the GLAM-Wiki group, involving Wikipedians and Residence and GLAM-Wiki coordinators 2 new Wikipedians in Residence start work at least two external grantmaking organisations make available funds for GLAM-Wiki work at least 20 smaller GLAMs become involved in activities at least 15 content donations by partners (2015: 8) 10.000 items added (2015: 6000) 1000 articles improved over various Wikipedias (2015: 500) at least 100 articles on textile added or improved by GLAM partners without serious objections from the community
in 2017	2 new Wikipedians in Residence start work at least two external grantmaking organisations make available funds for GLAM-Wiki work 12.000 items added (2015: 6000) 1200 articles improved over various Wikipedias (2015: 500)

Table 3

Program	(1) # of newly registered users	(2) # of active editors involved	(3) # of individuals involved	(4a) # of new images/media added to Wikimedia articles/pages	(4b) # of new images/media uploaded (optional)	(5) # of articles added or improved on Wikimedia projects	(6) Absolute value of bytes added to or deleted from Wikimedia projects
GLAM	40	150	250	1000	20000	1100	2,400,000 (+ 20,000 images uploaded)

Programme 6: Thematic priorities: ‘nature’ and ‘Netherlands and the world’

Situation analysis

Since 2014 we offer a thematic focus for our GLAM and Education programmes: two topics which function as a centre of attention for content donations, editathons and online activities. In 2014 and 2015 we worked on the themes ‘nature’ and World War II.

This has proven to be effective: for our institutional partners it provided inspiration for contributions to the Wikimedia projects, it motivated editors, created opportunities for working with other volunteer organisations and offered the potential for synergy between various programmes and types of activities. Around the theme ‘nature’ there now is an active projectgroup of volunteers, working with a diverse cluster of partners and developing online and offline activities. The museum for natural history Naturalis has engaged a Wikipedian in Residence. We have received several content donations, varying from data on damsels and dragonflies to recordings of bird sounds and 18th century illustrations.

Around the theme World War II a small group of editors is independently developing online actitvites with knowledge institutions and adding content to the Wikimedia projects. With this theme, we did not succeed in developing many offline activities or establish cooperation with volunteer organisations.

Desired change (outcome)

Two topics functioning as a focal point for activities of GLAM and education partners, volunteers and editors. Leading to substantial increase in content on Wikimedia projects. Ultimately this results in self-sustaining processes of content donation and content processing requiring only minimal support from WMNL.

How could such change be realised?

Continue activities around theme nature, involving GLAM partners, knowledge institutes, volunteer organisations and Wikimedia-community
Develop line of activities around theme Netherlands and the world. As a result of colonialism and trade, there is much knowledge available in the Netherlands related to the history, culture and nature of parts of Asia, Africa and the Caribbean. Several WMNL partners such as Tropen Museum, Naturalis, the National Library, National Archives and NIOD have relevant collections. In collaboration with sister chapters in these parts of the world we want to focus on the release of knowledge, possibly working on a ‘digitize and donate on demand’ formula.

What can WMNL do?

reach out to organisations holding relevant knowledge
provide a platform of cooperation and exchange between organisations contributing to the themes
organise training and capacity building for staff and volunteers of these organisations
develop/make available tools and materials
reach out to Wikipedians with an interest in these topics, encourage their involvement and support their work
act as a liaison between the organisations taking part and the Wikimedia community, including chapters in other countries

Activities 2016

work together with other Wikimedia chapters to identify how GLAM and education partners in the Netherlands can best contribute to content donations
work with partners to realise content donations
work with the editing community to encourage incorporation of content donations into Wikimedia projects
provide training to staff of partners institutes and volunteers working around themes nature and Netherlands and the world
organise online and offline activities around themes nature and Netherlands and the world

measurable results in 2016	For theme Nature 500 articles improved or created (2015: 250) at least 5000 items of relevant content donated by partners and added to Wikimedia projects (2015: 2000) 4 online or offline writing events organised (2015: 3) at least 2 editor trainings with at least 10 participants (2015: 2) at least 100 people involved in activities (2015: 50) 5 new editors active after 6 months (2015: 2) For theme Netherlands and the world 4 Netherlands based partners get involved at least two Wikimedia introduction trainings organised for new partners cooperation with at least three Wikimedia affiliates in Asia, Africa or Carribean relevant content determined in consultation with these chapters and donated (at least 5000 items uploaded) at least 500 articles added or improved 2 online or offline writing events organised at least 75 people involved in activities 5 new editors active after 6 months
in 2017	For both themes: 500 articles improved or created at least 5000 items of relevant content donated by partners and added to Wikimedia projects 4 online or offline writing events organised at least 2 editor trainings at least 100 people involved in activities 5 new editors active after 6 months

Table 3

Program	(1) # of newly registered users	(2) # of active editors involved	(3) # of individuals involved	(4a) # of new images/media added to Wikimedia articles/pages	(4b) # of new images/media uploaded (optional)	(5) # of articles added or improved on Wikimedia projects	(6) Absolute value of bytes added to or deleted from Wikimedia projects
Thematic programmes	50	200	600	2000	10000	1000	2,400,000 (+ 10,000 images uploaded)

Programme 7: The quality of NL Wikipedia

Situation analysis

We have access to a great amount of quantitative data about NL Wikipedia, such as number of articles, new articles created. We can also determine how many articles are available in certain categories. However, there is no real insight in the quality of the Dutch language Wikipedia in terms of width (topics covered) and depth (level of knowledge provided), as well as accuracy, reliability and readability. This question was raised by the editing community: more insight into such matters could help direct the energy of the editors to the areas most urgently in need of attention, and provide a framework for WMNL when facilitating content and data donations.

Desired change

There is sufficient level of insight in the quality of the Dutch language Wikipedia to provide a framework for targeted action by the editing community and WMNL

How could such change be realised?

Carry out research into coverage and quality of NL Wikipedia

What can WMNL do

approach researchers/university departments and encourage them to integrate this topic in their research programme
raise funds for such research

Activities 2016

in consultation with community set up working group to develop research question
reach out to universities, in particular existing partners in education programme, to sound out whether there is interest and expertise to carry out such research
(support) application for funding

measurable results in 2016	university department willing to carry our research community engaged in designing research research proposal drafted funding assured start research
in 2017	research completed results published

Table 3

Program	(1) # of newly registered users	(2) # of active editors involved	(3) # of individuals involved	(4a) # of new images/media added to Wikimedia articles/pages	(4b) # of new images/media uploaded (optional)	(5) # of articles added or improved on Wikimedia projects	(6) Absolute value of bytes added to or deleted from Wikimedia projects
Quality of Nl Wikipedia	n.a.	25	40	n.a.	n.a.	n.a.	n.a.

COMMUNICATION

Programme 8 Communication

Situation analysis

A survey we had carried out among the general public in the Netherlands shows that a large percentage of the Dutch population knows and uses Wikipedia. However, understanding of how Wikipedia works as a volunteer and crowd funded project to which they can contribute is still limited. The same can be said for institutes and organisations in the GLAM and education sectors. They are aware of Wikipedia's enormous reach, often keen to establish a link between their collections and Wikipedia, but unaware of how to proceed and of what is and is not possible. Awareness of Wikimedia Nederland as an organisation supporting Wikipedia and the other projects, and able to act as a liaison between the Wikimedia community and external parties is limited overall. It is not a problem that the general public is not aware of Wikimedia Nederland but wider understanding among the GLAM and education sectors about the organisation and its role is relevant.

Desired change (outcome)

The general public and crucial stakeholders have an understanding of Wikipedia that allows them to become engaged with the project in an appropriate and constructive manner if they choose
Crucial stakeholders (e.g. institutions in the GLAM and education sector) are aware of Wikimedia Nederland and have an understanding of the role of the organisation

How can this change be realised?

Make available, disseminate and maintain a elementary package of easily accessible information about the Wikimedia projects and the role of Wikimedia Nederland
Provide tailor-made information for key stakeholders and (potential) partners to stimulate their involvement in the Wikimedia projects
Make use of channels and mediums frequented by these stakeholders to increase their awareness of the Wikimedia projects and Wikimedia Nederland as a liaison for partnerships with these projects

What can WMNL do?

Provide easily readable and accurate information about Wikipedia, the other Wikimedia projects and Wikimedia Nederland in printed and digital formats for various target groups
Make available information proactively and on request

Activities 2016

Further develop strategic use of social media to reach out to key stakeholders, responding to direct question and contributing to discussions relevant to the Wikimedia projects
Attend important events (annual meetings, conferences, seminars) where key stakeholders will be present to disseminate information
Respond to questions from the media about Wikipedia and the Wikimedia movement, reach out to the media when/where relevant
Generate favourable publicity regarding Wikipedia's 15th birthday
Regularly produce the newsletter announcing and reporting on WMNL events and activities

Measurable results in 2016	number of followers on social media increased by 25% (2015:3100) at least 6 events attended and information about Wikimedia projects and movement provided at least 20 items in the media following WMNL activity, of which 15 related to Wikipedia anniversary 10 newsletters produced number of subscribers to the newsletter increased by 15% (2015: 1100)
In 2017	number of followers on social media increased by 20% at least 6 events attended and information about Wikimedia projects and movement provided at least `10 items in the media following WMNL activity number of subscribers to the newsletter increased by 15%

Table 3

Program	(1) # of newly registered users	(2) # of active editors involved	(3) # of individuals involved	(4a) # of new images/media added to Wikimedia articles/pages	(4b) # of new images/media uploaded (optional)	(5) # of articles added or improved on Wikimedia projects	(6) Absolute value of bytes added to or deleted from Wikimedia projects
Communication	n.a.	50	500 - 2,000,000	n.a	na.	n.a.	n.a

Staff and contractors: upcoming year's annual plan

1. Please describe your organization's staffing plan or strategy here, or provide a link to your organization's staffing plan or organogram.
2. List of staff by department or function.: You can use this table (or substitute your own list) to show us the number of FTEs (fulltime equivalents) for each department or function, where one person working at 100% time would be counted as 1.0. We need this information about the total number of staff (FTEs) you will have hired by the end of the current funding period, and staff you will have hired by the end of the proposed funding period.

Table 4

FTEs
Department or function	End of current funding period	End of upcoming funding period	Explanation of changes
Executive Director	1	1	ED was 0.9 fte until 5/1/15 but increased to 1 fte to cope with workload
Project coordinator	1	1
Communication and community support	1.4	1.4
Finance and office management	0.6	0.6
Total	4	4

Table 4 notes or explanation of significant changes:

3. How much does your organization project to spend on staff during the current funding period, or in the twelve month period before your proposed grant will start (e.g. 1 January 2016 to 31 December 2016), in currency requested and US dollars?

€ 201,094 $ 225,426

4. How much does your organization expect to spend on staff during the proposed funding period (e.g. 1 January 2016 to 31 December 2016), in currency requested and US dollars?

'€ 214,000 $ 239,894'

Financials: upcoming year's annual plan

Detailed budget: upcoming year's annual plan

Please link to your organization's detailed budget showing planned revenues and expenses for the upcoming funding period (e.g. 1 January 2016 to 31 December 2016). This may be a document included on this Wiki (Meta) or a publicly available spreadsheet.

Wikimedia Nederland detailed budget 2016

Revenues: upcoming year's annual plan

1. Does your organization plan to draw on its operating reserves during the upcoming funding period to support its expenses? If so, please provide the amount you intend to draw from your reserves here. This should not be included as revenue in the table below.: We do not plan to draw on reserves in 2016.

2. Please use this table to list your organization's anticipated revenues (income, or the amount your organization is bringing in) by revenue source (where the revenue is coming from) in the upcoming funding period (e.g. 1 January 2016 to 31 December 2016). Use the status column to show if this funding is already guaranteed, if you are in the process of requesting funding, or if you are planning to request funding at a later time. Please feel free to include in-kind donations and resources in this table, as applicable, but use the status column to show that they are in-kind resources.

Table 5

Anticipated revenues for the upcoming funding period
Revenue source	Currency requested	US dollars	Status (e.g. guaranteed, application)
APG funding	340,000	381,140
Local Project funding/subsidies	80,000	89,680
Total revenues (should equal the sum of the rows):	420,000	470,820	-

Table 5 notes: If your organization has significant funding other than FDC funds, please note how those funds will be used.

Operating reserves: upcoming year's annual plan

Please note that there is a policy that places restrictions on how much FDC funding your organization can use to build its operating reserves. If you would like to use FDC funding to for your organization's reserves, you must note that here. You will not be able to decide to allocate FDC funding from this grant to your reserves at a later date.

1. How much does your organization plan to have in operating reserves by the end of the current funding period?

€ 164,940 $ 184,898
2. How much does your organization plan to have in operating reserves by the end of the upcoming funding period?

€ 164,940 $ 184,898
3. If your organization plans to use FDC funding to increase your reserves in the upcoming funding period, how much FDC funding will your organization use to build reserves?

We are not planning to use FDC funding to increase the reserves.

Expenses: upcoming year's annual plan

1. Expenses by program (excludes staff and operations).: Program expenses are the costs associated specifically with your organization's programs. These costs do not include operating expenses or staff salaries, which will be described in separate tables. For example, program expenses may be the costs of an event, the costs of outreach materials specific to a program, budgets for microgrants and reimbursements, or technical costs associated with specific programs. The programs listed in this table should correspond to the programs you have listed in the programs section of this proposal form.

Table 6

Program	Currency requested	US dollars
Community and Participation	59,250	66,419
Content	56,000	62,776
Communication	22,752	25,505
Total program expenses (should equal the sum of the rows)	138,002	154,700

Table 6 notes: If your organization has significant funding other than FDC funds for specific programs, please make a note of that here.

2. Total expenses. Please use this table to summarize your organization's total expenses overall.: These are divided into three expenses categories: (1) staff expenses from Table 4 (including staff expenses for both staff working on programs and operations), (2) expenses for programs from Table 7 (does not include staff expenses or operations expenses), and (3) expenses for operations (does not include staff expenses or program expenses). Be sure to check the totals in this table to make sure they are consistent with the totals in the other tables you have submitted with this form. For example, your total program expenses excluding staff will be equal to the total in Table 7, while your total staff expenses will be equal to the total in Table 4 and your total expenses will be equal to the total in Table 1.

Table 7

Expense type	Currency requested	US dollars
Program expenses (total from Table 7, excludes staff)	138,002	154,700
Operations (excludes staff and programs)	68,530	76,822
Upcoming staff total expenses (from Table 4)	214,000	239,894
Amount to be added to operating reserves (if applicable)	0	0
Total expenses (should equal the sum of the rows)	420,532	471,416

Table 7 notes:

Verification

Please enter "yes" or "no" for the verification below.

The term “political or legislative activities” includes any activities relating to political campaigns or candidates (including the contribution of funds and the publication of position statements relating to political campaigns or candidates); voter registration activities; meetings with or submissions and petitions to government executives, ministers, officers or agencies on political or policy issues; and any other activities seeking government intervention or policy implementation (like “lobbying”), whether directed toward the government or the community or public at large. Grants for such activities (when permitted under U.S. law and IRS regulations) should be sought from the Wikimedia Foundation Project and Event Grants Program .

I verify that this proposal requests no funds from the Wikimedia Foundation for political or legislative activities	yes

Once this proposal is complete, please sign below with the usual four tildes.

Sandra Rientjes - Wikimedia Nederland (talk) 14:22, 1 October 2015 (UTC)

Please do not make any changes to this proposal form after the proposal submission deadline for this round. If a change that is essential to an understanding of your organization's proposal is needed, please request the change on the discussion page of this form so it may be reviewed by FDC staff. Once submitted, complete and valid proposal forms submitted on time by eligible organizations will be considered unless an organization withdraws its application in writing or fails to remain eligible for the duration of the FDC process.