Application or grant stage: grant application approved

Applicant or grantee: Wikimedia Canada

Amount requested: 47,595 CAD (~US$37,000)

Amount granted: 47,595 CAD for 6 months + 10% contingency to address unforeseen risks and opportunities, or a total of 52,355 CAD (~US$40,000, including 10% contingency)

Funding period: 1 August 2018 to 31 December 2018

Application created: 1 May 2018

Recommended application date: 1 May 2018

Midpoint report due: 1 November 2018

Final report due: 30 January 2019

Application

Background

Link to these documents, for the upcoming funding period, only if you have them.

Link to your organization's staffing plan, for the upcoming funding period. [1]
Link to your annual plan, for the upcoming funding period. wmca:Annual Strategic Plan 2018
Link to your strategic plan, which includes the upcoming funding period. [2]

Please add your grants metrics to this sheet. Note that requirements for shared metrics have changed for grants starting 1 January 2017 or later. https://docs.google.com/spreadsheets/d/1_qZxJ7B9U_Eo6pMG55ox-zCHppM9-lubQm0jKI2tn6g/edit#gid=596622640

Programs

Please describe any changes to your programs for the upcoming funding period, including the addition of new programs or any programs you are no longer doing. Include your rationale for any major changes to your programs here.

No major changes to the programs, just minor refining and tweaking within the programs.

Please use the templates provided to add information about each program you are planning for the upcoming funding period.

Context

For the second half of 2018, on the recommandations from the Wikimedia Foundation's grant staff, and based on Wikimedia Canada's 5-years strategic plan as well as the new strategic direction for the Wikimedia movement, the chapter changed its focus compared to the last 12 months from being based primarily on conducting programmatic activities to the work needed to bring the organization to a more sustainable level. This mainly translate in developing and implementing an effective communications plan for the chapter, putting in place fundraising activities, and to conduct the steps necessary to obtain charity status with the Canadian government which include to bring the chapter to higher corporate standards, especially in bookkeeping. This last point is very important since it will allow the chapter to be able to issue tax-deductible receipts to donors and to receive grants from governments and different institutions in order to support the programs and the growth of the chapter. That being said, Wikimedia Canada is not abandoning its programs for the covered period for this APG, but only reducing the number of activities and delay some activities to 2019. The chapter will continue to conduct its three programs as detailed in this APG request with targets adapated to the new focus of the chapter for the upcoming period.

Wikimedia's Canada priorities for July-December 2018:

Develop and implement a communications plan
Achieve and maintain higher corporate standards
Initiate the steps necessary to obtain charity status with the federal government
Develop a fundraising strategy
Conduct programmatic activities, and engage local contributor communities in Canada

Programs

Program 1: Content, outreach, education and communities

Program 2: Indigenous peoples on Wikimedia projects

Program 3: Photographic content

Content, outreach, education and communities

Develop free knowledge about Canadian cultures, languages, history, geography, sports and other fields of knowledge, and increase the diversity of contributors.

Wikipedia contribution workshop called "Soirée Wiki" hosted at the Médiathèque Guy-L.-Côté by the Cinémathèque québécoise to improve content about Quebec's filmmakers
Wikidata training session at the Grande Bibliothèque de Montréal during the International Francophone Contribution Month
Presentation about Wikidata during at the Notman House in Montreal during the International Open Data Day
Presentation about GLAM projects to the Musée de la civilisation de Québec

This program aims at increasing the quantity and quality of content on Wikimedia projects by increasing the number and the diversity of contributors, the number of partnerships with Galeries, Librairies, Archives, Museums and Universities (GLAMUs) in Canada, and conducting education with the Canadian public, mainly through universities, colleges and schools, as well as developing the contributor communities across the country.

Objectives

Augment, improve and diversify free knowledge about Canada, especially on Wikimedia projects.
Increase the number and the diversity of contributors from Canada on Wikimedia projects.
Increase the awareness and the knowledge of the Canadian public and institutions about Wikimedia projects, free licenses and open knowledge.

Activities

Hosting contribution workshops, education programs, outreach events and local activities
- In October, Wikimedia Canada will again organize the National Contribution Month in Canada.
- Wikimedia Canada will continue its successful collaboration with Bibliothèque et Archives nationales du Québec (BAnQ) to host regular monthly workshops such as "Mardi c'est Wiki" in Montreal and "Jeudi c'est Wiki" in Quebec City, and expand it to the other BAnQ's centres in Quebec, which is already started in Gatineau.
- Wikimedia Canada will further develop GLAMU partnerships that were initiated in 2017 and the first half of 2018, namely with Library and Archives Canada (LAC), the Canadian National Museum of History, the Musée de la civilisation de Québec, the Bibliothèques de Montréal, etc.
- Wikimedia Canada will conduct outreach events to new GLAMU partners.
- Wikimedia Canada will conduct training sessions about Wikimedia projects open to the public.
Providing individual support to improve content
- Wikimedia Canada will help Canadian contributors to have access to references necessary to improve content on Wikimedia projects through a microgrants program.
Provide support to attend conferences to represent Wikimedia Canada
- Wikimedia Canada will provide financial help to volunteers to participate in and represent Wikimedia Canada at the WikiConference North America in October.

Metrics and targets

Number of participants to workshops and training sessions: 100
Number of content pages created and improved during workshops: 300
Number of workshops aimed specifically at increasing the diversity of contributors (such as women and LGTBQ+): 4
Number of different cities where contribution workshops are hosted: 8
Number of different GLAMUs in Canada involved with Wikimedia projects: 8
Number of active WikiClubs in Canada: 4

SWOT Analysis

Strengths		Weaknesses
Existing strong partnership with several GLAMUs partners including Bibliothèque et Archives nationales du Québec (BAnQ), the Acfas and the Cinémathèque québécoise Strong community of volunteers in Montreal, Quebec Established successful National Contribution Month with edit-a-thons all across the country		While activities have been expanded to other cities in the last six months, the core of the activities are still concentrated only in Montreal, Quebec Limited availability of volunteers to meet with GLAMU partners during working hours Limited coordination at the national level due to the lack of volunteer time and the size of the country

Strong interest from Canadian GLAMUs to be involved with Wikimedia projects and new partnerships being developed including with the National Canadian History Museum, the Musée de la civilisation de Québec and Library and Archives Canada Strong interest from BAnQ to expand Wikimedia activities to its other locations in Quebec which is already started in Quebec City and Gatineau Development of new WikiClubs to promote local volunteer engagement across the country, already started in Quebec City, Ottawa-Gatineau and Manawan Good relationship with other open knowledge communities, such as OpenStreetMaps, to conduct activities together		No volunteers are available to meet with partners and participate in the planning and management of activities, would be mitigated by the hiring of a paid staff that could meet and communicate with partners during working hours and take care of management, logistical and financial aspects of activities to let volunteers focus on delivering the activities themselves Exhaustion of volunteers due the load of work that is put on them for coordination, planning and management, which would also be mitigated by the hiring of a paid staff for the same reasons
Opportunities		Threats

Indigenous peoples on Wikimedia projects

Develop Wikimedia projects in the indigenous languages of Canada and increase quality free knowledge about Canadian First Nations, Inuit and Métis.

Fancy dancer during a pow-wow at the Manawan Atikamekw Community, picture uploaded to Wikimedia Commons during the Nitaskinan in pictures contest
An adult and a child in traditional regalia during a pow-wow at the Manawan Atikamekw Community, picture uploaded to Wikimedia Commons during the Nitaskinan in pictures contest
A volunteer of Wikimedia Canada recording words in Atikamekw language with an elder of the community during Wikimania 2017

This program aims at increasing the quantity and quality of content on Wikimedia projects in Canadian indigenous languages and about Canadian indigenous peoples by hosting outreach events, training sessions and contribution workshops with indigenous communities.

Objectives

Augment and improve free knowledge in Canadian Aboriginal languages, especially on Wikimedia projects.
Augment, improve and modernize free knowledge about Canadian indigenous peoples, especially on Wikimedia projects.
Increase the awareness and the knowledge of indigenous communities about Wikimedia projects, free licenses and open knowledge.

Activities

Host outreach events, training sessions and contribution workshops with indigenous communities
- Wikimedia Canada will continue its successful partnership with the Atikamekw First Nation to support the continuous growth of the Wikipetcia Atikamekw Nehiromowin.
- Wikimedia Canada will continue to seek new partnerships with other indigenous communities in Canada, which is already started with the Innu First Nation in North-Eastern Quebec.
- Wikimedia Canada will continue to use Lingua Libre to record Canadian indigenous languages and upload the files to Wikimedia Commons to be used on Wiktionaries and other projects.
- Wikimedia Canada will seek and support new initiatives to develop content about Canadian indigenous peoples on Wikimedia projects, such as IndiginizeWiki in Yukon.

Metrics and targets

The number of content pages written in Canadian Aboriginal languages on Wikimedia projects: 100
The number of pictures and videos of indigenous peoples of Canada uploaded to Wikimedia Commons: 100
The number of words recorded in indigenous languages of Canada using Lingua Libre: 200

SWOT Analysis

Strengths		Weaknesses
Strong partnership with the Atikamekw First Nation, including an active school program and WikiClub on the Manawan reserve A comprehensive toolkit on the creation of new Wikimedia projects in indigenous languages has been published by the Institut national de la recherche scientifique (INRS), in collaboration with Wikimedia Canada, under a free license and translated on Meta-Wiki		Some languages have very few speakers and most speakers are not technologically inclined Indigenous languages are mostly only oral Indigenous communities are often located in remote locations

Strong interest from the Atikamekw communities to continue to grow the Wikipetcia Atikamekw Nehiromowin Interest from the Innu First Nation in the Lingua Libre project		Lack of acceptance of the projects by the indigenous communities, which is mitigated by going often in-person to meet those communities and develop strong relationship which is very important to the success of such projects Lack of coordination with other organizations working with indigenous communities in Canada with the same goals due to the lack of time of volunteers to meet and communicate with those organizations, would me mitigated by the hiring of a paid staff that could keep regular contact with those organizations and coordinate the efforts to achieve the same goals
Opportunities		Threats

Photographic content

Increase free photographic content about Canada and educate Canadian photographers communities about free licenses.

Basilic Notre-Dame in Montreal, Quebec, featured picture on Wikimedia Commons uploaded during the Wiki Loves Monuments contest
A volunteer photographer of the Projet Québec taking pictures at the Montreal Museum of Fine Arts for Wikimedia Commons
A photograph of the national sport of Canada, ice hockey, taken by a volunteer of the Quebec City Wikipedians Photo Club, thanks to receiving a special journalistic access from the Canadiens de Montréal
A photograph at the National War Monument in Ottawa during Remembrance Day in 2017 taken during a WikiExpedition

This program aims at increasing the diversity, the quantity and the quality of free photographic content about Canada on Wikimedia Commons by organizing national photographic contests and supporting photographic activities about specific events and thematics in Canada. In this optic "photographic content" also include videos.

Objectives

Increase the quantity, quality and diversity of free photographic content about Canada.
Increase the number and diversity of photographers in Canada sharing some of their work under a free license or in the public domain.

Activities

Organize Wiki Loves Monumnets
- Again this year, Wikimedia Canada will organize the very successful Wiki Loves Monuments contest to document the heritage monuments in Canada.
Host local and thematic photographic activities
- Wikimedia Canada will support local photographers to host targeted photographic activities such as WikiExpeditions and Wiki Takes Your City.
- For a third edition, Wikimedia Canada will organize a WikiCheese.

Metrics and targets

The number of pictures and videos uploaded on Wikimedia Commons during activities organized by Wikimedia Canada: 1,000
The number of different photographers that uploaded pictures on Wikimedia Commons during activities organized by Wikimedia Canada: 200

SWOT Analysis

Strengths		Weaknesses
Successful established annual national photographic contests, including Wiki Loves Monuments and Wiki Loves Earth		The size of the country makes isolated parts of Canada not documented on Wikimedia Commons

Development of WikiClubs can foster the creation of local photographers communities uploading some of their work on Wikimedia Commons		Exhaustion of volunteers to organize and coordinate photographic contests at the national level (some volunteers already mentioned they are not interested in organizing those contests anymore due to the load of work it requires), would be mitigated by the hiring of a paid staff to take care of the coordinating and administrative aspects of those projects
Opportunities		Threats

Staff and contractors

Please describe any changes to your staffing plan for the upcoming funding period. These should include increases in staff or contractor hours, new staff positions, or staff positions you are removing. Include your rationale for any staffing changes here.

Addition of a contractor for Institutional Advancement. See Staffing Plan for explanation and job description.

For each new staff or contractor position, please use the template provided to add information about each new staff or contractor you are planning for the upcoming funding period (or to describe significant increases in hours or changes in job descriptions for existing staff). You are not required to provide this information for existing staff where no changes are required.

Institutional Advancement Manager

Please link to a detailed job description, which shows how this staff person will help your organization achieve its goals.
Following the inclusion of a budget for contractuals in January 2018 to assist the Board of Directors and the chapter with administrative and logistical tasks, Wikimedia Canada is planning to retain the services of a contractor in July 2018 to support the development of the chapter in terms of capacity building, institutional advancement and communications strategies. The focus of this contractor will be on developing the chapter to bring it to the level of obtaining charity status with the federal government and to develop and implement an effective communications plan.

He/she will lead a full range of fundraising activities with a focus on developing multi-stream sources of revenue to support the existing programs and the growth of the chapter. The Institutional Advancement Manager will oversee all Wikimedia Canada’s fundraising, reporting, communications and partnerships efforts.

See Staffing Plan for complete job description.

How long is this staff person or contractor's planned engagement with your organization, and how many hours will they work over the course of this grant?
Contractor
Use a percentage of that person's total hours to show how they will spend their time on different programs and activities.
40% "development and institutional advancement", 30% "fundraising and reporting", and 30% "communications and partnerships"

Budget and resource plan

Link to a detailed budget for the upcoming funding period. This budget should include all of your organizations expenses. Please specify which expenses will be covered from your APG.

[3]

Midpoint report

This is a brief report on the grantee's progress during the midpoint reporting period: {{{reportingperiodmid}}}.

Program story

Please link to one program story that showcases your organization's achievements during the reporting period.

{{{programstorymid}}}

Progress

Please add text or a link to a page with details on your program progress. This should including reporting against each of the SMART objectives form your proposal.

Grants:Simple/Applications/Wikimedia Canada/2018/H2/Mid-point

Spending

Please report your organization's total spending during the reporting period, or link to a financial document showing your total spending.

[4]

On track budget-wise.

Final report

This is the final report for your grant, describing your outcomes from the period 1 August 2018 to 31 December 2018.

Program story

Please link to one program story that showcases your organization's achievements during the reporting period.

Wikimedia Canada hits the red carpet, cameras in hand

Learning story

Please link to one learning story that shows how your organization documents lessons learned and adapts its programs accordingly.

Learning patterns/Make volunteers provide activity report before reimbursing them

Results

Please add text or a link to a page with details on your program results. You should report on each of the objectives you included in your Simple APG application.

Activity Report 2018

Spending

Please link to a detailed financial report for your spending during the grant period. This should be in the same format as your detailed budget from your Simple APG application.

[5]

Please include the total amount of Simple APG funds you spent during the grant period.

47,280.58 CAD