WikiForHumanRights/2020/Share/fr
Overview
This toolkit provides a series of materials, draft messages, and other campaign assets to help amplify the upcoming #WikiForHumanRights campaign. It also contains ideas and information to help amplify volunteer efforts around the campaign and publicize it to wide audiences.
What’s happening for communications of the campaign - timeline
From November through January
Wikimedia communities around the world will be adding content to Wikipedia about human rights. Specifically, content will be improved about the UN Declaration of Human Rights and youth activists and the causes they support. This will be a time to reach out to media to cover edit-a-thons, invite partners to participate, and begin compiling materials (like photos of events) to share during the December public launch.
From December through January 30th
On 10 of December, International Human Rights Day, we will promote the campaign publicly on social media and with press. We will encourage everyone to get to know their rights and ask followers to get involved by using the hashtag and answering the question - why is getting to know your human rights important? We’ll highlight responses, community events taking place, and new and improved articles from the campaign throughout the week. We’ll continue to promote the campaign through January 30th.
Campaign communications objectives
- Connect Wikimedia and the free knowledge movement to human rights as a way to illustrate the value of free knowledge to people’s lives
- Build awareness about human rights and highlight this new, more accessible content to a wide public audience
- Create conversations and public discussion around free knowledge and human rights.
Key Messages
- At Wikimedia, we believe that free access to knowledge is a fundamental human right—that anyone, anywhere should have the ability to learn more about the world around them.
- To both exercise our human rights and advocate for others— we must know and understand them. As a global hub for the free knowledge movement and one of the most popular and beloved websites in the world, Wikipedia provides an essential channel for understanding human rights and their context.
- À l'occasion de la Journée internationale des droits de l'homme, les bénévoles de Wikipédia, la Wikimedia Foundation et les Nations unies pour les droits de l'homme collaborent à une campagne mondiale visant à améliorer et à ajouter des articles sur les droits de l'homme dans Wikipédia.
- The #WikiForHumanRights campaign will make knowledge of human rights more accessible for all. We will increase communications on December 10, timed with the 71st anniversary of the Universal Declaration of Human Rights and run through January 30th. Everyone is invited to participate.
- La campagne se concentrera sur l'amélioration et l'ajout d'articles Wikipédia sur deux sujets clés : la Déclaration universelle des droits de l'homme, le document fondateur décrivant les droits les plus fondamentaux de chaque personne et traduit dans plus de 500 langues, et l'activisme des jeunes.
- With 1.2 billion youth aged 15-24 years globally, accounting for one out of every six people worldwide, there are more adolescents and young people alive today than at any time in human history, and many of them are in the poorest countries or in contexts highly exposed. In the last few years, youth have frequently been major drivers of political, economic and social change.
- En plus de rendre plus accessibles toutes sortes de connaissances sur les droits de l'homme, la campagne vise à faire en sorte que ces jeunes défenseurs soient visibles dans le monde entier sur Wikipédia !
How to get involved
If you’re interested in getting involved in the campaign, there are a number of ways you can participate:
- Join an edit-a-thon
- Check out this page to learn about local events near you and online edit-a-thons to add and improve articles about human rights. Many events will provide support with learning how to edit if you’re a newbie and will also provide lists of topics needing articles on Wikipedia. New events are still being added, so please continue to check!
- Want to host your own event? Learn how using the organizer toolkit.
- Share human rights topics that should have articles on Wikipedia
- Tell us which human rights topics are not represented in your local language wiki, and add them to the campaign list of topics.
- Tell us why human rights are important to you
- Help us amplify the campaign on December 10th on social media using the hashtag #WikiForHumanRights and tell us why you think getting to know your human rights is important. You can also re-tweet messages from @Wikimedia throughout the week.
- Share photos of your events
- Have photos of an edit-a-thon you ran with your community? Consider uploading them to Wikimedia Commons or sharing them on social media. Be sure to tag @Wikimedia and use the hashtag #WikiForHumanRights and we’ll share your stories!
Social media sample messages
Hashtag - #WikiForHumanRights
- This #HumanRightsDay, @Wikimedia and @UNHumanRights are improving the availability of knowledge about human rights on @Wikipedia. Learn how to support the campaign and get to know your human rights. #WikiForHumanRights https://wikimediafoundation.org/news/2019/12/10/wikimedia-foundation-and-un-human-rights-launch-wikiforhumanrights-campaign/
- @Wikipedia volunteers [or affiliate handle] and @UNHumanRights are working together to improve and add knowledge about human rights on Wikipedia. Learn more about the campaign and how to get involved. #HumanRightsDay #WikiForHumanRights @Wikimedia https://wikimediafoundation.org/news/2019/12/10/wikimedia-foundation-and-un-human-rights-launch-wikiforhumanrights-campaign/
- Why is getting to know your human rights important? Tell us using #WikiForHumanRights, and help make knowledge about human rights available to all. https://wikimediafoundation.org/news/2019/12/10/wikimedia-foundation-and-un-human-rights-launch-wikiforhumanrights-campaign/
Campaign visuals
Campaign visual #1
Campaign visual #2
Add photos of your events to Wikimedia Commons in dedicated category.
We might highlight your photos from @Wikipedia and @Wikimedia in December!
Email drafts for press and potential partners
Partner email
Subject: Join #WikiForHumanRights campaign to expand knowledge about human rights
Hi X,
I am from [AFFILIATE], and I’d like to invite you to join an upcoming campaign to improve the availability of knowledge about human rights online. The campaign is a collaboration between UN Human Rights, the Wikimedia Foundation, and [AFFILIATE].
There are a number of ways you or your institution can get involved:
- Help us amplify the campaign on December 10th (International Human Rights Day) on social media by using the hashtag #WikiForHumanRights and telling us why you think getting to know your human rights is important. You can also re-tweet messages from @Wikipedia and [AFFILIATE SOCIAL MEDIA ACCOUNT].
- Collaborez avec nous pour organiser un edit-a-thon au cours duquel des volontaires amélioreront les articles sur les droits de l'homme sur Wikipédia. Des volontaires peuvent être disponibles pour former votre institution sur la façon d'éditer et de partager des listes de sujets nécessitant des articles sur Wikipédia.
- Votre institution dispose-t-elle de livres, d'articles de presse ou d'autres ressources contenant des informations sur les droits de l'homme ? Nous sommes toujours à la recherche de matériel à citer dans nos nouveaux articles !
If you are interested in learning more, please do not hesitate to reach out with any questions.
Thank you,
Media pitch
Subject: #WikiForHumanRights campaign to expand knowledge about human rights on Wikipedia
Hi X,
On December 10th, [AFFILIATE NAME or simply Wikipedia volunteers] and UN Human Rights are announcing a campaign to improve and add content about human rights on Wikipedia.
We’re hosting an event on [DATE] we would like to invite you to learn more about the campaign, why volunteers are getting involved, and why covering human rights on Wikipedia is so important.
If you are interested in joining or learning more about the campaign, let me know and I can share more information.
Thank you,