Notes from the Quarterly Review meeting with the Wikimedia Foundation's Communications and Advancement departments, July 15, 1:30 - 2:30 PM PT.

Please keep in mind that these minutes are mostly a rough paraphrase of what was said at the meeting, rather than a source of authoritative information. Consider referring to the presentation slides, blog posts, press releases and other official material

Present (in the office): Katherine Maher, Samantha Lien, Zachary McCune, Heather Walls, Michelle Paulson, Jeff Elder, Sheree Chang

participating remotely: David Stine, Ed Erhart, Gregory Varnum, Joady Lohr, Katie Horn, Maggie Dennis, Megan Hernandez, Victor Grigas, Wes Moran

Communications department presentation slides from the meeting

Communications

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  • Sam: Numbers reflect inquires from media
 
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  • Heather: Work has resumed on work previously put on hold
 
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  • Wes: Coordinating New Readers data with metrics?
    • Zack: High level findings will be shared with metrics - also thinking about brownbag to talk about findings with community - and talking about sharing findings in India
      • Heather: We are still talking about presentations
 
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  • Katherine: What is future for brand party?
    • Zack: Looking at regular meetings with contacts made - groups is growing - and trust is being built
    • Heather: Efforts reenforced how we operate - still looking into long-term usage of party itself
  • Wes: Design team feeling motivated following brand party - tangible outcomes may come from conversations about collaborations and tools
 
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  • Michelle: Have we seen impact?
    • Zack: We have seen increase press coverage, activity by the group, and improved internal communications
 
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Advancement

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  • Megan: Will be doing communty feedback group following staff group success

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  • Megan: First test did not show much impact, will need to run more
  • Wes: Is more testing planned?
    • Megan: Yes

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  • LATAM = Latin America

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  • Katherine: What encouraged them to make this change?
    • Sheree: Part of ongoing conversation about easy changes they can make - going to talk about adding additional links - like "Edit"
    • Wes: Talking more with some specific teams in Google - having good outcomes already

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  • Sheree: Apple reached out to us about inclusion in iOS10 with ideas that happened to match our roadmap already

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  • Katherine: How are you measuring goals 5 and 6?
    • Sheree: With India - working with program eval to make that a program - working on what to assess and assessing it; with wifi - still figuring that out - soft launched - not measuring yet - tools not yet in place - working to identify which to make based on lessons from soft launch

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  • Sheree: Looking to do more about Zero and clarify its impact - want to find out if we are moving our goals outside of the outside factors - will need to have collaboration across organization - looking at quick surveys to reach zero users
  • Wes: Some of our capacity in data analytics could help with this conversation
  • Michelle: Without data - how are you identifying countries?
    • Sheree: Working on surveys based on local interest and other Foundation efforts (such as New Readers project)

Slide 16

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