Learning and Evaluation/Archive/Learning modules/3Why Survey?
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Part 1: Introduction
Part 2: Reliability & Validity Part 3: Question Construction
Part 4: Response Options
Part 5: Questionnaire structure |
Wikimedia Training Designing Effective Questions Menu
Why Survey?
- Surveys are everywhere. They pop up in internet browsers, they are at the end of the phone call with a company, or are mailed by the government. They are questionnaires designed for scalable and systematic data collection. Survey questionnaires are instruments for obtaining data, much as a heart monitor measures a heart beat. In fact, they are often called survey instruments.
- Surveys help to obtain information like facts or attributes about individuals as well as information that is more difficult to measure or observe directly, such as attitudes or behaviors.