中央管理通知/よくある質問
これらはよくある質問で、ウイキメディアの中央管理通知機能の申請をする時に聞かれます。
中央管理通知とは?
「中央管理通知」とはバナー掲出のうちウィキメディアの(複数の)プロジェクト、(複数の)言語版を対象に実施するもので管理は1箇所で行います。バナーとはウィキメディアのプロジェクトでページ最上部にときどき出てくる通知のことで、皆さんの地域または言語版のイベント告知、またはたとえば毎年恒例の募金キャンペーンの告知を扱います。
Some general definitions: A campaign is the general setting for a... campaign. The banner is the visual representation that is shown on the project(s). One campaign can potentially have several banners: this is an advanced and more complicated setting, mostly only used for fundraising.
What is the difference between a Sitenotice and a Central Notice?
A Sitenotice is a local banner campaign, specific to that one project and visible on every page (except for Special pages), in one language. A central notice has more options: it can target a very broad or very narrow audience, if you do not wish for everyone visiting the specific language project to see the banner.
中央管理通知の一般的な用途は何ですか?
Central Notices were created for fundraising campaigns and maintenance notices, but are now also used for calling attention to Wikimedia-specific surveys, community events, or conferences.
一斉通知とは?
Central Notices are to be requested on Meta, and will be implemented by Central Notice admins. Requests can be done by Wikimedia affiliates, Wikimedia user groups, or individual Wikimedia users. Wikimedia Foundation staff can also request banners, but several WMF staff have access to the interface themselves.
How far in advance should I request a Central Notice?
You can schedule your campaign on the calendar as far ahead as you would like, so that others can be mindful of your campaign, and coordination can occur between different banners and campaigns.
When requesting the banner on the request page, please leave 7 days for CN admin & community feedback, and at least 3 days for CN admin set up. This means you would need to request the campaign 10 days ahead. For Advocacy/Payments requests, please reach out to WMF Legal Review [21 days prior to the campaign start].
What’s the process to follow to request a Central Notice or sitenotice?
Requesting a sitenotice on your local Wikimedia project
A sitenotice can be requested at your local project, and be set up by any user with access to the Mediawiki:Sitenotice page (admins or higher). Sitenotices can simply be created in wikicode. Procedure to request the sitenotice is different on every project, please ask at you local admin noticeboard how to request this.
メタで中央管理通知バナーを申請
For a Central Notice it is important to identify the purpose of your notice, to make sure it gets tailored to your request, always keeping in mind that per the Central Notice guidelines banners should be as unobtrusive as possible, be as narrowly tailored as necessary, be consensus-driven and respect our principles. Please leave time for the community to give feedback on the banner and respect their input.
Also, we do not want too many banners showing in the same period: please check the campaign calendar on Meta to make sure your banner will not collide with other banners in the same period, targeting the same language and/or projects. If so, please contact the person in charge of this banner to help out (more on this below). Banner space is limited, but should be available to everyone: please be considerate of others.
検討課題とは:
- Targeting logged-in users or also anonymous? The latter is only done in very few cases. Half of the banners we show are not relevant for users without an account and will only make them not notice the next banner (= banner blindness).
- Targeting specific languages means you will need to translate your banner and the landing page into the targeted languages. Wildly targeting languages if you don’t offer them the information in that language is often considered very rude by the community. An English language version is always required source language.
- The landing page must be hosted by the Wikimedia Foundation or a recognized affiliate. This can mean there is a landing page on a Wikimedia project, or a landing page in a Wikimedia-controlled domain. We do not link external websites in the banners, to protect the privacy of our users and to be able to inform them they are leaving the Wikimedia domain and will be visiting a third party website that may have different privacy protocols or protection.
If you are ready to request a Central Notice banner, you can create a request through the request page on Meta. Please do not forget to add your new request to the queue on the request page, or it will not be noticed by the admins! To date, request templates are English only but requests can also be created in other languages. However, the number of languages Central Notice administrators can understand is limited.
どのような情報を提供する必要があるのでしょうか?
The request page for Central Notice banners is templated for your convenience, and will ask for all information the Central Notice admin needs to create the campaign for you. Basically, next to targeting questions about the date and time and what projects and languages we should set, all the CN admin needs is the link to your landing page, a link to an image on Commons and one or two lines of text no more than 50-70 characters. You can easily create the request page by typing the campaign name in the "Enter your campaign name here" section and after this clicking on the blue "create your campaign request" button that turns on on the Meta request page.
The Central Notice will be set by default settings and only target desktop computers. If you would like a more special banner, please feel free to create a banner yourself in HTML/CSS/JavaScript and give us the code. Do make sure to leave plenty of time to test this code in a banner on the Wikimedia projects, and on different devices if you would like to include for instance android, iPhone or tablet targeting as well.
If you choose to design the banner yourself, the testing and making sure the code works is also your own responsibility!
「ダイエット」って書いてあるんですけど?
Central Notice admins can decide on different settings for the campaigns (number of displays, displays per week, etc.), and they all refer to how often a banner is shown. These settings are among others the weight, impressions, cycle, etc. of a banner campaign.
申請したとすると誰に検討されるのですか?
Once you created the request page and it is added to the request page, an admin will come back to you in due time. They will maybe ask followup questions on the request page, or if everything is clear show you a preview of the banner. If you do not respond to these questions the banner will not be activated.
日程表をチェックしたら、希望日はもう先約があり申し込めません!
Like we mentioned before: banner space is limited, but should be available to everyone. The calendar should give you a username for who to contact about the campaign that might be clashing with yours, and we encourage you to find a solution that works for both of you.
ウィキメディア財団の募金キャンペーン
In the past there have been several instances where community banner campaigns have been scheduled to take place during Wikimedia Foundation fundraising campaigns in the same countries. In order to avoid these clashes and ensure that affiliates, the communities and the Wikimedia Foundation can run banner campaigns, guidelines were created.
- Check the Central Notice calendar and the ongoing fundraising activities calendar to see if there are any fundraising campaigns scheduled in your country for the time period and for the targeted audience (logged-in, not logged-in).
- If you see a clash with a scheduled fundraising campaign by WMF and you cannot move your campaign to a later or earlier date, please get in touch with Julia (jbrungs wikimedia.org).
If affiliates want to use banners for any kind of fundraising on their local Wikipedia, this is a more complex issue. As of 01/2022 the affiliates should get in touch with Julia (jbrungs wikimedia.org) to discuss the possibilities rather than submitting a banner request.
参加している提携団体の管轄地域で、納税の呼びかけをしても良いですか?
管轄地域によっては、住民が納税申告書に地域の非営利法人への経済的な支援をしていてまかるところがあります。ウィキメディアの提携団体の中にはそういうプログラムを利用できるところもあるかもしれません。皆さんの提携団体で一斉通知バナーを利用した寄付金募集の告知として納税キャンペーンを議論するには、納税キャンペーン実施初日から遅くとも90日前までにジュリア(Julia jbrungs wikimedia.org)にご連絡ください。ケースバイケースで検討します。
皆さんの管轄区域で行う納税の呼びかけは、ウィキペディアでバナーを掲出しなくても実施できますし(例=メーリングリストまたはSNS経由)、そういう選択肢も皆さんにぜひもっと検討していただけないでしょうか。
いっそ、バナーはいつでもどこでも出したままにすれば良いのでは?
利用ガイドラインによると、バナーとはあくまでも目立ちすぎないようにするべきで、必要最小限に絞りこむこととされています。バナーを常時、表示したままにすること、特に期間の長いキャンペーンの場合、ガイドラインでは検討の対象外です。
キャンペーン予定表を見るとわかるように、ウィキメディアのプロジェクト群で私たちの読者が告知されるバナーは、ときとして非常に頻繁になります。一斉バナーの設定について可能な限りバナー無視を予防しようとしており、ローカルのコミュニティからの告知ができる余地も保ち、バナー無視の弊害として読者にバナーに注目してもらう効果が薄れないように、またせっかく知らせてもその内容に関心が向かなくなってはいけないので気をつけています。
How do I report a technical issue with a banner?
Please see CentralNotice/Report an issue.